For an iconic company that specializes in bringing otherworldly experiences to entertainment enthusiasts, THX hadn’t taken a hard look at its own brand since the early 2000s. We helped update the brand tone as well as look/feel in addition to completely overhauling the website. Not an easy task considering their old website had over 3,000 index pages. We trimmed that down significantly and made a dense consumer product site feel luxurious with the proper amount of mysterious allure. THX Website

Roles: Creative Director, User Experience Lead, Designer