Music Business Today
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Service — Motion Design
Year — 2024
Overview
Client — The Apollo Group, The University of Phoenix
The University of Phoenix wanted to teach success in an industry going through a profound transformation. In real-time, as it happened.
This included a deeply interactive course that uncovered tons of video content as the student progressed.
Music Business Today "Tiny Telephone"
Music Business Today "What Does a Booking Agent Do?"
We built the 5-week course from the ground up. Working with and interviewing industry luminaries gave this class a level of authenticity and cred in a time before MasterClass existed. The tone of each visual and line of copy was created with an insider's perspective and artistic spirit.
